Handlettering Content
Client: Alliance San Diego | Type of Work: Content Creation, Handlettering | In-house: Alliance San Diego
problem
The MOVE piece was a part of the branding for the annual All Peoples Celebration breakfast in San Diego, CA. The illustration was featured on the cover of the booklet as well as printed on t-shirts for volunteers.
objectives
Create an illustration that would embody the essence of the theme “MOVE”
Utilize brand colors that would be featured in marketing campaigns